Experience Art Concept

A cohesive art concept can make an Experience more immersive and memorable.

What is a Mood Board?

A mood board is a way to shape your thoughts and share your vision with others. It makes it easy for you to identify what you like or don't like when making design choices to arrive at a fine-tuned vision for your project.

WORLDBUILDING

Choosing a worldbuilding approach will help define your focus and streamline your search terms and AI prompts when building a mood board.

Examples by The Sandbox

The Sandbox designed three distinct factions of people with a world-first worldbuilding approach. The examples below compare each faction's planning mood boards and resulting loading screen game art.

Heroes Faction

Creating a Mood Board

Art Style

The Sandbox has a simplified voxelised art style, but there can be a lot of variation within it!

When choosing your Experience's art style, consider:

Visual Hierarchy

Prioritize visual elements generally to begin deciding what kinds of assets your project needs most.

Example:

Commonly Used Visual Elements

A list of common visual elements, their general purpose, and examples are included below.

Ambience, Camera & Visual Effects

  • weather

  • music & sound effects

  • camera

  • visual effects

Examples:

If the sky is too saturated with bold colour, players may not notice assets in your Experience as well.

Music with lyrics may distract players who are trying to solve puzzles.

Visual effects add a lot of polish to an Experience, but may be distracting if used too much.


Additional Resource

Some information here can be viewed in the following Expert Creator Workshop:

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